Bad Targeting
• Broad targeted ads don’t reach active car buyers
• Minivans served to sports car audience
Stop Advertising to everyone. Start Targeting Buyers.
Dealer Marketing Built Around Buyer Data, Not Clicks
Use every sale to make your campaigns smarter.
4.6★ on Google · 580+ dealerships served
Trusted by franchise & independent dealers that refuse to settle for mediocrity
Here's why your ads weren’t built around who actually buys
Click Focused
• Red Corvettes drive low quality clicks and eats up budget
• Cheaper clicks doesn’t equal more sales
Guesswork Decisions
• Profitable ads turned off while boosting unprofitable campaigns
• Inconsistent months with no reliable way to grow sales
We built a system that focuses on what matters to dealers
Return On Ad Spend
618%
Average gross profit ROI generated for our dealer partners.
Guaranteed roi
3X
Minimum gross profit return or your money back for qualified stores.
reduce up to
82%
In monthly ad waste using automotive buyer data.
Ad spend managed
$19M
Built on experience across hundreds of franchise and independent rooftops.
ShapeShift has a true understanding of how to best optimize your ads. I've been in the automotive business for over 9 years and worked with a lot of companies and I'd recommend ShapeShift!
Jessica Wilkins Internet Sales Director, Gettel Automotive Group
We Run Better Google & Facebook Campaigns With Real Automotive Buyer Data
You get more customers. Cheaper.
GUARANTEED RESULTS · LOWER COST PER SALE · HIGHER RETURN ON AD SPEND
1
Purchase Intent
We acquire targeting data from 10 data partners to identify active shoppers while other vendors use broad interest targeting.
2
Smart Matching
Each vehicle in your inventory is matched with the individual shoppers most likely to buy it. Other vendors spray and pray.
3
Track Sales
Unsatisfied with impression reports? Go beyond Google Analytics with complete transparency into which campaigns sell cars.
4
AI Optimization
Every sale teaches our campaign AI which shoppers are most likely to buy next. Your cost per sale decreases through smarter marketing.
What dealerships like yours are saying:
Proven across every type of dealership
"Sam and his team are great. We've used other agencies but ShapeShift is head and shoulders above any other we've tried. I would recommend ShapeShift to any dealership that's far away from ours."
Internet Director · Franchise
Jesse Caron · Madera Ford
Jesse Caron · Madera Ford
"Partnering with this team has been one of the best decisions we’ve made. They’ve delivered clear and transparent reporting, professional level of knowledge, and most importantly, we’ve seen a significant return on our investment."
Owner · IndependentTyler Shepard · Crittenden Auto Mart
"I've tried many different marketing tactics and these guys deliver! Today, I'm getting more qualified leads than I can possibly handle, more service work than my advisors can keep up with and more return on my ad spend than I've seen from any other source!"
VP · Recreational VehiclesKen Kramer · Liberty Trail RV
Real results from dealers using this exact strategy
NNicole JodreyApr 6, 2025
★★★★★
5 stars isn't enough! This marketing company truly exceeded my expectations with their innovative approach to advertising. What really sets them apart is their unique blend of proactive and reactive marketing strategies. They're not just thinking ahead, they're also adapting to the moment, giving their clients the best of both worlds.
If you're looking for a marketing partner that can help you stay ahead of the curve, look no further. Their expertise, creativity, and dedication to delivering results make them an invaluable asset to our business here at G2 Auto.
DDavid LivermoreApr 6, 2022
★★★★★
I had the initial trepidation of adding a new online vendor, with whom I had no prior experience with, but from my initial conversation with Sam at ShapeShift Group, it became apparent that he knew what he was doing. Having Sam and Nick in our corner for over a year now, I can say that I am glad I took the first step! I have seen steady solid results in our monthly matchback reporting and can directly tie sales to our Facebook campaigns. If you are looking for a boost in Facebook marketing and the sales that go with with it, you owe it to yourself to have a conversation with Sam.
SSammy Kornegay6 weeks ago
★★★★★
If you have ever tried to do Facebook or Google on you own you will really appreciate what these guys do. They understand that their job is to sell vehicles. Not get clicks. They don't count "vanity metrics". They count cars sold.
TTim CampbellApr 21, 2023
★★★★★
Shapeshift Group has been good so far the past four months. They have been an awesome company to partner with for all of our Facebook advertising needs. The analytics and information gathering they were able to show us here at Tradewinds Motor Center was just mind blowing. The little bit of doubt we had they put to rest with the analytics they provided. If your looking for advertising for your business believe me when I say give shapeshift a call!!
JJim DoranDec 6, 2022
★★★★★
So far so good!! I was blown away by the analytics and information gathering that they were able to do to actually show who saw the ads and compared them to who bought. I am satisfied with ShapeShift and we will continue to use them.
RRon ClarkJun 30, 2022
★★★★★
Okay folks if you are looking for online marketing company that delivers what they say ShapeShift Group is the number one place to get it done !! You will not be disappointed with service, staff or the cost, these guys go out of their way to make sure you are getting the best sales leads and lots on them. Don't be afraid give them a try and tell Sam Ron sent you.
Why Use ShapeShift Over Big-Box Auto Vendors?
Head to head
We Just Outperform
We move faster than big-box vendors to adopt the latest ad technology and strategies. The difference shows up in GA4: higher-quality traffic, longer time on site, stronger engagement, and more form submissions.
Full funnel
Google + FB Together
Most vendors specialize in one platform or manage Facebook and Google separately. We make them work as one connected strategy — sharing data, reinforcing each other, and creating a stronger advertising system than either platform can deliver alone.
No Fluff Metrics
Clear ROI Reporting
Clicks and impressions don’t pay the bills. We track what actually matters: vehicle sales, gross profit, and measurable ROI.
To be blunt: ShapeShift's cutting-edge ad tech strategy is unmatched.
Common questions, answered upfront.
For every dollar you spend on marketing, we'll guarantee a bare minimum 300% return in front end + back end gross profit generated over 90 days, or you get a full refund. There is no risk to you. While only franchise and qualified independent car dealers are eligible for the guarantee, we can serve all automotive dealerships.
This depends on your inventory size and specific goals. Our lowest ad spend package starts at $1200/month.
You'll start generating leads in the first week, but you should evaluate the success of any marketing program at 60-90 days to give the campaigns time to mature and optimize. Marketing is a program that scales up and gets better with more data, not an instant on-instant reward scenario.
No long term contracts. Our services are month to month to hold ourselves accountable from day 1, and we just ask for a 30 day notice if you ever should want to cancel.
This is audience targeting data provided to us by our 10 big data partners like Polk, Experian, and Transunion to ensure your ads reach active car shoppers and not just random people in your area. Most agencies only run Facebook's broad interest targeting which burns up lots of your budget targeting the wrong people, or only use 1 data source, which leaves a lot of blind spots with your campaigns.
Traditionally, automotive digital marketing campaigns can only optimize for more clicks, because sales happen offline at the store. We feed the Meta and Google AI your real sales data, training it to know which ads are selling cars and which ads just eat up clicks. This helps your ad campaigns get smarter over time to get more sales and lower the cost per sale, without increasing your budget.
Yes our process works even better with marine, RV, powersports, construction, and other vehicle dealerships because there is less ad competition in those spaces. However, we cannot work with individual car salesman or auto brokers.
FRANCHISE & QUALIFIED INDEPENDENT CAR DEALERS
We Guarantee At Least 300% Profit On Ads — Or You Don't Pay.
Try Risk-Free For 90 Days
Schedule Strategy CallGo live in 5 business days — guaranteed profit, or it's free